Posted on August 22, 2017 by John Bruce
You may think it is way too early to begin considering holiday lighting for your business. After all, even Walmart hasn’t started displaying their holiday merchandise yet! There are many reasons why businesses need holiday lighting, but the process of planning holiday lighting for your business can be a long one, especially as the size of your property increases.
Businesses Invite Customers in with Holiday Lighting
So yes, we know — the holidays are still months away, but if you want to be ready when they arrive, preparation should start now. The first step? Coming up with creative holiday lighting ideas to welcome holiday shoppers and travelers. Holiday lights put tired shoppers in the holiday spirit and make your business look like an inviting home away from home to travel-weary guests.
What type of holiday lighting is right for your business? Check out these ideas:
Use Your Building’s Architecture To Create Christmas Miracles
Does your business have a grand entrance complete with stately columns? Wrap them in twinkling lights to showcase them. Don’t have any columns? No problem! Create an elegant entrance withover-sized topiaries in pots, strung with white lights.
Get Festive with Garlands, Wreaths, and Red Bows, Oh My!
Nothing is more welcoming during the holidays than traditional garlands and cheerful red bows. Illuminate them so they’re visible and festive feeling day and night. Wreaths are symbolic of the holidays, and they can range from traditional to extra large. Be sure to light them up for nighttime cheer or to brighten a cold, overcast day!
Transform Your Landscaping Into a Winter Wonderland
Evergreens aren’t the only trees that benefit from bright holiday lights. Wrapping bare trees with string lights can create a magical feeling that draws people in. It also banishes the blue feeling that can encroach on people with increasingly early darkness.
Bonus tip: Light up shrubbery with twinkling colored lights for a whimsical display or keep them elegant with white lights.
Spread the Holiday Cheer with Dramatic Spotlighting
Delicate “twig” sculptures illuminated with tiny white lights are mesmerizing on a dark fall or early winter’s night. Aim a soft ground-level spotlight on them to create added drama — or use a softgreen or blue to create a more festive, joyous, Whoville look!
Another great idea is to highlight any statues or figures. If you’ve got a courtyard statue that needs a little holiday cheer or highlighting, put it in the spotlight and place a twinkling evergreen “halo” on its head.
There’s nothing quite like holiday lights to energize people during the holidays, to brighten their spirits, and to invite them in for holiday bargains. Every business can benefit from spreading the holiday cheer! Just remember to start planning your outdoor lighting design early.
Need a trusted outdoor lighting professional to tackle your business’s holiday lighting project? Outdoor Lighting Perspectives of Kansas City has not only the tools, but the creative design expertise to create your personal Winter Wonderland! Contact us today for a free consultation.